Product-market fit is a term used to describe the degree to which a product satisfies the needs and demands of a particular market. In other words, it refers to the alignment between a product and the specific target market it is intended to serve. When a product achieves product-market fit, it means that it has successfully found a market that values the product and is willing to pay for it. This can be measured by factors such as customer satisfaction, user engagement, and revenue growth. In order to achieve product-market fit, a product must meet the following criteria: 1/ Address a real need: The product must address a genuine need or pain point that is experienced by the target market. 2/ Solve the problem effectively: The product must be able to solve the problem in a way that is better than existing solutions. 3/ Be desirable: The product must be desirable to the target market, in terms of its features, design, and usability. 4/ Be financially viable: The product mus...
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